Employment

Also see: Internships/Fellowships

Director of Marketing & Communications

 


Director of Marketing & Communications

Status: Full time, exempt

Hours: Monday to Friday, 9:00am – 5:00pm, plus additional hours as needed for exhibition openings, events, etc.

Supervises: Manager of Digital Media and part-time Assistant to Marketing and Public Relations, in addition to interns and volunteers as needed

Responsibilities

  •          Develop/implement strategic and dynamic marketing plans for all exhibitions/programs/events
  •          Write clear briefs to design marketing materials for print/digital advertising & promotions
  •          Oversee planning/implementation of social media campaigns and other AV projects, together with Manager of Digital Media and in accordance with overall marketing plan
  •          Conduct marketing research and compile comprehensive related analytics
  •          Provide strong leadership in conveying Museum’s identity/mission to its diverse constituency and the general public with a focus on audience growth
  •          Foster existing relationships with media contacts at the local, regional, national and international levels
  •          Write press releases, organize press conferences, produce media kits
  •          Track/maintain all media content placements/contacts
  •          Serve as the public face of the Museum at Museum-related events, both in-house and throughout the community
  •          Support integration/use of new CRM system
  •          Develop/oversee use of institutional style guide for new visual identity in conjunction with lead designer
  •          Work with Membership Department to revamp Membership program for the future
  •          Negotiate contracts with vendors and distributors for effective marketing campaigns and long-standing partnerships
  •          Work closely with colleagues and volunteer leadership to develop and convey the Museum’s identity/mission.

Requirements:

  •          Proven marketing/communications experience in a museum or cultural institution
  •          10+ years of related professional experience
  •          Strong interest in the visual arts and museums
  •          Experience with developing a broad-based marketing effort that is directed at the general public to convey institutional change and future direction
  •          Intimate understanding of traditional and emerging marketing channels/techniques and a strong understanding of the online world
  •          Familiarity with latest trends, technologies and methodologies in graphic design, web design, production, etc.
  •          Excellent interpersonal and communication skills
  •          Ability to think creatively and interested in what motivates people
  •          Budget-management skills and proficiency
  •          Past experience creating compelling collateral materials to expand awareness of an institution’s value to the community and the continuing need for financial support to sustain an institution’s future
  •          Flexibility, vision and drive to move large-scale projects forward
  •          Results-oriented ROI driven professional

Resume and cover letter to: marketing@brucemuseum.org. No phone calls, please.

 

 

 


See INTERNSHIPS/FELLOWSHIPS for additional employment opportunities, both paid and unpaid.